I run the ads, build the store, write the emails and push notifications, keep the server up, and put an AI agent on support. Seven years of doing all of it — mostly alone.
Core disciplines
Years hands-on across marketing, code and servers
Return on paid campaigns for sales and lead gen
Ad platforms running in parallel, budget-managed
Stores, sites and bots built and shipped
Most of what I know came from running my own stores, lists and campaigns, then doing the same for clients who were tired of hiring one person per channel.
That means I can write the ad, build the landing page, wire the checkout, set up the abandoned-cart sequence, move the site onto a VPS, and put an AI agent on the support inbox. One person, one invoice, no handoffs.
The last seven years have leaned heavily into Web3 as well — building communities from zero, moderating at scale, and writing trading and Polymarket bots with backtests, risk limits and real execution. Client names stay private. The numbers are in the work.
No budget goes live without a hypothesis, a baseline and a kill criterion agreed up front.
Traffic, page, payment, follow-up, support. When one part breaks, the whole result breaks — so I don't hand pieces off.
ROAS, win rate, drawdown, retention. If I can't explain where a figure came from, it doesn't belong in the report.
Campaigns across Meta, Google, X, TikTok, Pinterest, Microsoft Ads and native networks. Targeting, creative testing and budget pacing handled as one system, aimed at a return rather than an impression count — typically 2–3× on sales and lead-gen offers.
Lists built from zero, then automated: welcome flows, cart recovery, re-engagement, repeat purchase. Deliverability handled properly with authenticated sending domains and warmed infrastructure — plus high-conversion cold outreach on Smartlead and Instantly.
Web and app push programs for shops, publishers and mobile apps: opt-in strategy, segmented sends, abandoned-cart recovery, offer drops and win-back campaigns that bring people back without burning the list.
Steady monthly affiliate income run through my own email, push and traffic channels — Shopee, Lazada, Amazon, Digistore24, ClickBank, CJ and crypto programs. I'll set up, optimise and scale the same for you, including offer-specific landing pages built to convert.
Dozens of WordPress sites and stores built for my own businesses and for clients. Custom themes, WooCommerce, payment gateways, caching and speed work, security hardening, and a mobile-first front end that doesn't fall apart on a phone.
Full storefront builds on Shopify and WooCommerce, or hand-coded when the platform gets in the way — HTML, CSS, JavaScript, PHP and Laravel. Inventory, shipping automation, SEO-friendly structure and checkout flows tuned for completion, not just looks.
VPS, dedicated and cloud instances set up and kept alive: domains, SSL, firewalls, automated backups, patching, performance tuning and monitoring. The unglamorous work that decides whether a campaign lands on a page that loads.
Support agents deployed on web chat, WhatsApp, email and voice. Wired to your own knowledge base so answers are accurate, with ticket creation, escalation to a human, multilingual replies and sentiment flags — answering at 3am without inventing policy.
Trading bots for Bybit, Binance, Hyperliquid and other exchanges, plus automation for Polymarket. Every strategy gets backtested before it sees money — win rate, Sharpe ratio, max drawdown — then runs with position sizing, stop logic and real-time execution. Delivered under NDA.
Seven years in the ecosystem. Communities taken from nothing to thousands across X, Discord and Telegram for token launches, NFTs and DeFi — plus the moderation that keeps them worth being in: rules enforced, spam killed, conflicts defused, AMAs and Spaces hosted, airdrops and bounty campaigns run end to end.
Full management across the platforms that matter for the brand: strategy, calendars, graphics, short video, scheduling, community replies, contests and the monthly read-out that says what moved and what didn't.
Logos, ad banners, social sets and full brand visuals — clean and modern, built to match the brand rather than a template. Creative produced with the placement in mind, because a banner that wins the grid often loses the click.
Sales, lead-gen and awareness campaigns across nine networks, with creative, targeting and budget all rebuilt around one target return instead of vanity reach.
Welcome, cart recovery, re-engagement and repeat-purchase flows across email, web push and app push — the part of the funnel that keeps earning after the ad budget stops.
WooCommerce and Shopify builds plus custom Laravel work: themes, Stripe, PayPal and GCash checkouts, shipping logic, caching, hardening and Core Web Vitals that hold up under traffic.
Support agents on web, WhatsApp, email and voice for e-commerce, SaaS and service businesses — knowledge-base answers, ticket creation, clean escalation to a human when it matters.
Custom execution for Bybit, Binance, Hyperliquid and Polymarket. Win rate, Sharpe and max drawdown measured on historical data before capital, with hard risk limits in the loop.
X, Discord and Telegram growth for token, NFT and DeFi launches — moderation, AMAs, airdrops, bounties and the partnerships that turn a channel into a market.
Client names and raw campaign data are withheld — most of this work sits under NDA. References and detail available on request.
Tell me what's broken or what you're trying to grow, and what a win looks like. I'll come back with an honest read on whether I'm the right person for it — usually within a day.
San Luis, Pampanga
Philippines · UTC+8
Open to project and
retainer work